At PSFK CONFERENCE NYC, Vikram Gandhi spoke about his latest movie
Kumaré - The True Story of A False Prophet. While he was born in New
Jersey, the film director spoke about how he had been noticing how the
Indian-heritage culture he had experienced as he grew up, was being used
by Americans and other Westerners to help solve their emotional and
spiritual issues. To explore this idea further he dressed up as a guru,
created a backstory with YouTube video and website, spoke like his
grandmother and recruited followers in Arizona. What's unique is that
throughout the film is that he tells everyone he was an illusion and
asks his followers to look in a mirror to solve their own problems.
I watched Kumaré the other day (Australians can see it here.) A fascinating and thought provoking film about the search for a meaning to life and how the answer resides in us all along.
Wednesday 11 July 2012
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