Friday, 23 April 2010

Mama, my ass is on fire!

I won't give you no potty mouth - the softness of recycled toilet paper is one subject we should all take very seriously.


The paperless, global economy may have an unexpected downside for your backside: The reduction of high-quality white paper use may hurt the quality of the recycled toilet paper made from it.

Printer and copier paper retain the nice, long fibers that make the best recycled toilet paper. But a resurgent Chinese economy and domestic waste reduction efforts are cutting the available supply of the good stuff, said Jeff Phillips, executive vice president of operations at Seventh Generation, a major recycled toilet paper manufacturer.

“The cost of office waste paper has skyrocketed (more than doubled) in the last six months primarily as a result of China re-entering the market,” Phillips wrote in an e-mail to Wired.com. “There has [also] been a reduction in availability due to more offices trying to reduce paper consumption and through the use of electronic media.”

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