Wednesday 17 August 2011

BBC explains 'All your Twitter pics are belong to us' gaffe

Analysis There are some subjects on which giant media companies need to be ultra tippy-toe cautious. When, say, the majority owner of a satellite broadcaster uses its newspapers to lobby for a change the law, we should remember it is not a disinterested party. It may have an agenda. Similarly when the BBC covers copyright, or "net neutrality", it is not a disinterested party either; it is in the BBC's interests to seek changes that lower its costs, and add to its convenience, at the expense of other groups in society. These are political issues in which the BBC is a major player. Corporate responsibility demands that its coverage be squeaky clean.
Well, last week the riots prompted media companies to engage in some looting of their own: taking photographs without permission – in breach of several international conventions, as well as the Copyright Designs and Patents Act. This they do every day, and social media has become a cheap import channel. We dinged the Daily Mail recently for its bit of grab-and-run, where the paper attributed a photograph it used without permission to "The Internet".
Another offender was the BBC, which simply pasted images found on Twitter, and like the Mail, falsely attributed them. This prompted a complaint, which seven days later produced this extraordinary "official response".
"I understand you were unhappy that pictures from Twitter are used on BBC programmes as you feel it may be a breach of copyright," the response began. "Twitter is a social network platform which is available to most people who have a computer and therefore any content on it is not subject to the same copyright laws as it is already in the public domain," it continued. [Our emphasis]
This is exactly the view you hear from armchair warriors on the cranky fringes of the internet, for whom any assertion of intellectual property rights is theft, a social crime. Ubiquitous message board spammer Crosbie Fitch makes this case: (See Quotes of the Year 2009), the argument being that because something is left in public view, it becomes public property. If only all ownership worked this way, I would have an enviable collection of very expensive sports cars by now...
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Andrew Orlowski @'The Register'

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